Posts filled under #modelo

An extract on #modelo

Modelo Continente, a company, owner of the largest hypermarket (Continente) and supermarket (Modelo) chains of Portugal Modelo, Santa Catarina, a city located in Santa Catarina, Brazil Grupo Modelo, a large brewery in Mexico Modelo Brewery, a brewery in Havana, Cuba

On June 12, 2008, The Wall Street Journal stated that Anheuser-Busch InBev, which owned a non-controlling 50% stake in the company, might attempt to acquire the remaining 50%. On June 29, 2012, it was announced that Anheuser-Busch InBev would acquire the remaining 50% stake for an all-cash price of $20.1 billion. On January 31, 2013, the U.S. Justice Department filed an anti-trust suit in an attempt to prevent the buyout. The matter was settled and the two companies merged in June 2013, with the transfer of all United States rights to Constellation Brands. As a result, all of the company's brands are made (in Mexico) by an unrelated company. The company no longer is allowed to export to the United States.

Mara Asuncin Aramburuzabala, known as Mariasun, is Mexico's second wealthiest woman and inherited her stake in Grupo Modelo (Forbes). On February 26, 2005, she married Tony Garza, United States ambassador to Mexico, in a small religious ceremony in Mexico City. On April 23, they had the civil ceremony near Valle de Bravo, west of Mexico City. U.S. First Lady Laura Bush attended. An estimated one-third of the guests were from Texas. The couple divorced in May 2010.

Grupo Modelo, founded in 1925, is the leader in Mexico in beer production, distribution and marketing, with 63.0% of the total (domestic and export) market share, as of December 31, 2008. It has seven brewing plants in Mexico, with a total annual installed capacity of 60 million hectoliters. It is the importer of Anheuser-Busch InBevs products in Mexico, including Budweiser, Bud Light and ODouls. It also imports the Chinese Tsingtao brand and the Danish beer Carlsberg. Through a partnership with Nestl Waters, it produces and distributes in Mexico the bottled water brands Sta. Mara and Nestl Pureza Vital, among others.

The main Corona brand is Corona Extra, a 4.5% alcohol by volume pale lager. It is the top selling beer from Mexico and is one of the top five selling beers worldwide. Available in over 150 countries, it is also Mexico's leading export brand. It was first brewed in 1925 by Cervecera Modelo on the tenth anniversary of the brewery. In 1926 the brewery decided to package the beer in clear glass quarter bottles. In 1997, Corona Extra became the top-selling imported beer in the United States, surpassing Heineken. Corona Extra is available in a variety of bottled presentations, ranging from the 250 ml (8.5 U.S. fl oz; 8.8 imp fl oz) ampolleta (labeled Coronita and just referred as the cuartito) up to the 940 ml (31.8 U.S. fl oz; 33.1 imp fl oz) Corona Familiar (known as the Familiar or Litro or caguama). Corona Mega is now available in a 1.2 liter bottle. A draught version also exists, as does canned Corona in some markets. Unlike many beers, Corona is bottled in a clear bottle, increasing the opportunity for spoilage. Exposure to sunlight or light from fluorescent bulbs such as those used in refrigerated display cases significantly damages the taste of beer, yielding a taste that is often described as "skunky". This is the result of the essential hop oils spoiling due to UV exposure. The second Corona brand is Corona Light, the first light beer produced by this brewer. Corona Light has 3.7% alcohol by volume, 99 calories (0.41 kJ), per 355 ml (12.0 U.S. fl oz; 12.5 imp fl oz) bottle.

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